{"id":567,"date":"2019-09-06T13:15:36","date_gmt":"2019-09-06T13:15:36","guid":{"rendered":"https:\/\/www.address-expert.com\/?page_id=567"},"modified":"2022-03-31T15:43:09","modified_gmt":"2022-03-31T15:43:09","slug":"digital","status":"publish","type":"page","link":"https:\/\/www.address-expert.com\/fr\/digital\/","title":{"rendered":"Digital"},"content":{"rendered":"<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; admin_label=\u00a0\u00bbOur Approach\u00a0\u00bb _builder_version=\u00a0\u00bb4.16&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_2,1_2&Prime; _builder_version=\u00a0\u00bb4.16&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.16&Prime; custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16&Prime; min_height=\u00a0\u00bb67px\u00a0\u00bb custom_margin=\u00a0\u00bb|-207px|-1px||false|\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h1 style=\"text-align: left;\">DIGITAL<\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.16.0&Prime; text_font=\u00a0\u00bbOpen Sans||||||||\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb max_width=\u00a0\u00bb100%\u00a0\u00bb max_width_last_edited=\u00a0\u00bboff|desktop\u00a0\u00bb custom_margin=\u00a0\u00bb|-658px||||\u00a0\u00bb hover_enabled=\u00a0\u00bb0&Prime; text_font_size_tablet=\u00a0\u00bb16px\u00a0\u00bb text_font_size_phone=\u00a0\u00bb14px\u00a0\u00bb text_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb sticky_enabled=\u00a0\u00bb0&Prime;]<\/p>\n<p style=\"text-align: left;\"><span style=\"color: #0c71c3;\"><strong>Quels enjeux ?<\/strong><\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"color: #000000; font-size: 16px;\">Aujourd\u2019hui, la convergence des canaux de <strong>marketing direct<\/strong> apportent au digital de nouvelles m\u00e9thodes et outils, permettant un ciblage plus pr\u00e9cis et donc plus pertinent : sites web, r\u00e9seaux sociaux, emailings, mailings\u2026 sont au c\u0153ur de votre <strong>marketing digital<\/strong>.<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"color: #000000; font-size: 16px;\">L&rsquo;am\u00e9lioration de la collecte des donn\u00e9es d\u00e8s l\u2019origine de la source et l&rsquo;optimisation de leur gestion au sein des diff\u00e9rents outils internes \u00e0 l\u2019entreprise repr\u00e9sentent un des objectifs majeurs.<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"color: #000000;\">Cela permet, par la suite, une utilisation optimale de ces informations dans le cadre de la connaissance client et des campagnes <strong>marketing multi-sources et omnicanal<\/strong>, respectant le cadre l\u00e9gal en vigueur du <span style=\"text-decoration: underline; color: #0c71c3;\"><strong><a href=\"https:\/\/www.address-expert.com\/fr\/politique-de-cookie\/\" style=\"color: #0c71c3; text-decoration: underline;\">RGPD<\/a><\/strong><\/span>.<\/span><\/p>\n<p style=\"text-align: left;\">[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.16&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/www.address-expert.com\/wp-content\/uploads\/2019\/08\/Fotolia_139189717_S.jpg\u00a0\u00bb alt=\u00a0\u00bbLes donn\u00e9es au coeur de votre communication digitale\u00a0\u00bb title_text=\u00a0\u00bbDIGITAL\u00a0\u00bb _builder_version=\u00a0\u00bb4.16&Prime; box_shadow_style=\u00a0\u00bbpreset2&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb4.16&Prime; custom_padding=\u00a0\u00bb5px|||7px||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.16&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.16&Prime; text_font=\u00a0\u00bbOpen Sans||||||||\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb max_width=\u00a0\u00bb100%\u00a0\u00bb max_width_last_edited=\u00a0\u00bboff|desktop\u00a0\u00bb custom_margin=\u00a0\u00bb|-658px||||\u00a0\u00bb text_font_size_tablet=\u00a0\u00bb16px\u00a0\u00bb text_font_size_phone=\u00a0\u00bb14px\u00a0\u00bb text_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p style=\"text-align: left;\"><span style=\"color: #0c71c3;\"><strong>Nos solutions<\/strong><\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"color: #000000;\">Dans un contexte o\u00f9 la vitesse et l&rsquo;exp\u00e9rience client est essentielle pour un lien durable entre le consommateur et la marque, nous proposons des solutions vous permettant d&rsquo;enrichir et rendre pertinentes vos donn\u00e9es, levier important d&rsquo;une <strong>bonne communication digitale<\/strong> :<\/span><\/p>\n<p style=\"padding-left: 90px; text-align: left;\"><span style=\"color: #000000;\">&#8211; V\u00e9rification de l\u2019exploitation des adresses email<\/span><br \/><span style=\"color: #000000;\"> &#8211; Autocompl\u00e9tion des formulaires de saisie pour une meilleure exp\u00e9rience utilisateur<\/span><br \/><span style=\"color: #000000;\"> &#8211; Gestion des campagnes et de la d\u00e9livrabilit\u00e9 de votre message<\/span><br \/><span style=\"color: #000000;\"> &#8211; Display<\/span><br \/><span style=\"color: #000000;\"> &#8211; Cr\u00e9ation de sites web<\/span>&#8211; Gestion des campagnes et de la d\u00e9livrabilit\u00e9 de votre message<br \/><span style=\"color: #000000;\"> &#8211; Cr\u00e9ation d&rsquo;annuaires digitaux<\/span><br \/><span style=\"color: #000000;\"> &#8211; Cr\u00e9ation de marketplace<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"color: #000000;\">Cette approche 360 de la communication et du data management vous permet de mettre en place des solutions pr\u00e9ventives pour b\u00e9n\u00e9ficier d&rsquo;une <strong>optimisation de vos donn\u00e9es<\/strong>, et un meilleur usage de ces derni\u00e8res lors de vos <strong>campagnes omnicanales, en France et \u00e0 l\u2019international<\/strong>.<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"color: #0c71c3;\"><strong>P\u00e9rim\u00e8tre d\u2019intervention<\/strong><\/span><br \/><span style=\"color: #000000;\">France<\/span><br \/><span style=\"color: #000000;\"> International<\/span><\/p>\n<p style=\"text-align: left;\"><span style=\"color: #0c71c3;\"><strong>Mise en \u0153uvre <\/strong><\/span><br \/><a href=\"https:\/\/www.address-expert.com\/fr\/solutions\/\">Prestation de service en mode \u00ab Service bureau \u00bb \/ One shot<\/a><br \/><a href=\"https:\/\/www.address-expert.com\/fr\/solutions\/\"> Saas : automatisation des processus en mode batch<\/a><br \/><a href=\"https:\/\/www.address-expert.com\/fr\/solutions\/\"> Mode transactionnel \/ web service<\/a><br \/><a href=\"https:\/\/www.address-expert.com\/fr\/solutions\/\"> Licence \u00e0 installer directement dans vos syst\u00e8mes<\/a><\/p>\n<p style=\"text-align: left;\">\n<p>[\/et_pb_text][et_pb_button button_text=\u00a0\u00bbServices connexes\u00a0\u00bb _builder_version=\u00a0\u00bb4.16&Prime; custom_button=\u00a0\u00bbon\u00a0\u00bb button_text_size=\u00a0\u00bb15px\u00a0\u00bb button_text_color=\u00a0\u00bb#ffffff\u00a0\u00bb button_bg_color=\u00a0\u00bb#15314e\u00a0\u00bb button_bg_color_gradient_direction=\u00a0\u00bb90deg\u00a0\u00bb button_bg_color_gradient_stops=\u00a0\u00bb#ffa727 0%|#FF8A3D 100%\u00a0\u00bb button_bg_color_gradient_start=\u00a0\u00bb#ffa727&Prime; button_bg_color_gradient_end=\u00a0\u00bb#FF8A3D\u00a0\u00bb button_border_width=\u00a0\u00bb0px\u00a0\u00bb button_border_radius=\u00a0\u00bb100px\u00a0\u00bb button_letter_spacing=\u00a0\u00bb5px\u00a0\u00bb button_font=\u00a0\u00bbOpen Sans|700||on|||||\u00a0\u00bb button_use_icon=\u00a0\u00bboff\u00a0\u00bb custom_margin=\u00a0\u00bb||1px|||\u00a0\u00bb custom_padding=\u00a0\u00bb16px|32px|16px|32px|true|true\u00a0\u00bb button_border_radius_hover=\u00a0\u00bb100px\u00a0\u00bb button_letter_spacing_hover=\u00a0\u00bb5px\u00a0\u00bb button_bg_color_hover=\u00a0\u00bb#3980f9&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb button_text_size__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_text_size__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_text_size__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_text_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_text_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_text_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_border_width__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_border_width__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_border_width__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_border_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_one_border_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_border_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_border_radius__hover_enabled=\u00a0\u00bbon\u00a0\u00bb button_border_radius__hover=\u00a0\u00bb100px\u00a0\u00bb button_one_border_radius__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_border_radius__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_letter_spacing__hover_enabled=\u00a0\u00bbon\u00a0\u00bb button_letter_spacing__hover=\u00a0\u00bb5px\u00a0\u00bb button_one_letter_spacing__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_letter_spacing__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_bg_color__hover_enabled=\u00a0\u00bbon\u00a0\u00bb button_bg_color__hover=\u00a0\u00bb#3980f9&Prime; button_one_bg_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb button_two_bg_color__hover_enabled=\u00a0\u00bboff\u00a0\u00bb][\/et_pb_button][et_pb_text _builder_version=\u00a0\u00bb4.16&Prime; text_font=\u00a0\u00bbOpen Sans||||||||\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb max_width=\u00a0\u00bb100%\u00a0\u00bb max_width_last_edited=\u00a0\u00bboff|desktop\u00a0\u00bb custom_margin=\u00a0\u00bb|-658px||||\u00a0\u00bb custom_padding=\u00a0\u00bb||0px|||\u00a0\u00bb text_font_size_tablet=\u00a0\u00bb16px\u00a0\u00bb text_font_size_phone=\u00a0\u00bb14px\u00a0\u00bb text_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>\u00a0<span style=\"font-size: 16px;\">\u00a0<\/span><\/p>\n<ul>\n<li style=\"text-align: left;\"><a href=\"https:\/\/www.address-expert.com\/fr\/norme-postale\/\">Normalisation postale<\/a><\/li>\n<li style=\"text-align: left;\"><span><\/span><a href=\"https:\/\/www.address-expert.com\/fr\/traitement-de-standardisation-et-reformatages\/\"><span>Traitement des civilit\u00e9s, reformatage des num\u00e9ros de t\u00e9l\u00e9phone \/ fax, v\u00e9rification syntaxe email<\/span><\/a><\/li>\n<li style=\"text-align: left;\"><a href=\"https:\/\/www.address-expert.com\/fr\/deduplication\/\">D\u00e9duplication\/d\u00e9doublonnage<\/a><\/li>\n<li style=\"text-align: left;\"><a href=\"https:\/\/www.address-expert.com\/fr\/location-de-fichiers\/\"><span>Listes repoussoirs \/ do-not-mail<\/span><\/a><\/li>\n<li style=\"text-align: left;\"><a href=\"https:\/\/www.address-expert.com\/fr\/demenages\/\">Recherche des d\u00e9m\u00e9nag\u00e9s<\/span><\/li>\n<li style=\"text-align: left;\"><a href=\"https:\/\/www.address-expert.com\/fr\/location-de-fichiers\/\">Location de fichiers B2B &amp; B2C<\/a><\/li>\n<li style=\"text-align: left;\"><a href=\"https:\/\/www.address-expert.com\/fr\/enrichissements\/\">Enrichissements de donn\u00e9es<\/a> <a href=\"https:\/\/www.address-expert.com\/fr\/enrichissement-b2c\/\">B2C<\/a><span style=\"color: #0c71c3;\"> et<\/span><a href=\"https:\/\/www.address-expert.com\/fr\/enrichissement-b2b\/\"> B2B<\/a><\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n<span class=\"et_bloom_bottom_trigger\"><\/span>","protected":false},"excerpt":{"rendered":"<p>DIGITALQuels enjeux ? Aujourd\u2019hui, la convergence des canaux de marketing direct apportent au digital de nouvelles m\u00e9thodes et outils, permettant un ciblage plus pr\u00e9cis et donc plus pertinent : sites web, r\u00e9seaux sociaux, emailings, mailings\u2026 sont au c\u0153ur de votre marketing digital. L&rsquo;am\u00e9lioration de la collecte des donn\u00e9es d\u00e8s l\u2019origine de la source et l&rsquo;optimisation [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-567","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.address-expert.com\/fr\/wp-json\/wp\/v2\/pages\/567","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.address-expert.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.address-expert.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.address-expert.com\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.address-expert.com\/fr\/wp-json\/wp\/v2\/comments?post=567"}],"version-history":[{"count":36,"href":"https:\/\/www.address-expert.com\/fr\/wp-json\/wp\/v2\/pages\/567\/revisions"}],"predecessor-version":[{"id":2094,"href":"https:\/\/www.address-expert.com\/fr\/wp-json\/wp\/v2\/pages\/567\/revisions\/2094"}],"wp:attachment":[{"href":"https:\/\/www.address-expert.com\/fr\/wp-json\/wp\/v2\/media?parent=567"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}