{"id":542,"date":"2019-09-06T11:39:34","date_gmt":"2019-09-06T11:39:34","guid":{"rendered":"https:\/\/www.address-expert.com\/?page_id=542"},"modified":"2022-02-11T13:33:25","modified_gmt":"2022-02-11T13:33:25","slug":"enrichissements","status":"publish","type":"page","link":"https:\/\/www.address-expert.com\/en\/enrichissements\/","title":{"rendered":"Data appending"},"content":{"rendered":"\n[et_pb_section fb_built=\u00a0\u00bb1″ admin_label=\u00a0\u00bbOur Approach\u00a0\u00bb _builder_version=\u00a0\u00bb3.22″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_3,1_3,1_3″ _builder_version=\u00a0\u00bb3.27.2″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb3.25″ custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/www.address-expert.com\/wp-content\/uploads\/2019\/08\/Fotolia_135084097_S.jpg\u00a0\u00bb alt=\u00a0\u00bbB2B ou B2C, l\u2019importance de l\u2019enrichissement de vos donn\u00e9es\u00a0\u00bb title_text=\u00a0\u00bbEnrichissements B2B\u00a0\u00bb _builder_version=\u00a0\u00bb4.4.4″ box_shadow_style=\u00a0\u00bbpreset2″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb3.27.4″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.5.6″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]

Enrichissements<\/h1>\n

B2B \/ B2C<\/h1>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3″ _builder_version=\u00a0\u00bb3.25″ custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_image src=\u00a0\u00bbhttps:\/\/www.address-expert.com\/wp-content\/uploads\/2019\/08\/Fotolia_141295520_S.jpg\u00a0\u00bb alt=\u00a0\u00bbB2B ou B2C, l\u2019importance de l\u2019enrichissement de vos donn\u00e9es\u00a0\u00bb title_text=\u00a0\u00bbEnrichissements B2C\u00a0\u00bb _builder_version=\u00a0\u00bb4.4.4″ box_shadow_style=\u00a0\u00bbpreset2″ global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb3.27.2″ custom_padding=\u00a0\u00bb25px|||||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb3.25″ custom_padding=\u00a0\u00bb|||\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb custom_padding__hover=\u00a0\u00bb|||\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.6.5″ text_font=\u00a0\u00bbOpen Sans||||||||\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.8em\u00a0\u00bb max_width=\u00a0\u00bb100%\u00a0\u00bb max_width_last_edited=\u00a0\u00bboff|desktop\u00a0\u00bb custom_margin=\u00a0\u00bb|-658px||||\u00a0\u00bb text_font_size_tablet=\u00a0\u00bb16px\u00a0\u00bb text_font_size_phone=\u00a0\u00bb14px\u00a0\u00bb text_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]

Mieux conna\u00eetre vos clients et prospects afin d\u2019adapter vos campagnes marketing multicanal pour renforcer la relation, optimiser le ciblage de vos donn\u00e9es en s\u00e9lectionnant les meilleurs profils et le canal le plus adapt\u00e9, tels sont les atouts de l’enrichissement de donn\u00e9es B2C et\/ou B2B.<\/em><\/span><\/p>\n

B2B<\/span><\/strong><\/p>\n

Quels enjeux ?<\/span><\/strong><\/p>\n

Vos donn\u00e9es peuvent \u00eatre parcellaires, mal renseign\u00e9es ou bien m\u00eame ne serait-ce qu\u2019obsol\u00e8tes par une mise \u00e0 jour trop lointaine.<\/span><\/p>\n

Cette qualification erron\u00e9e de vos bases de donn\u00e9es m\u00e8ne \u00e0 de mauvaises segmentations et la mise en place de campagnes de marketing moins efficaces.<\/span><\/p>\n

Nos solutions<\/strong><\/span><\/p>\n

Couverture : plus de 22 pays en Europe<\/span><\/p>\n

Sources officielles des registres de commerce locaux<\/span><\/p>\n

Un atout pour vos donn\u00e9es<\/strong><\/span><\/p>\n

Gr\u00e2ce aux enrichissements B2B<\/u><\/span>, optimisez la gestion des donn\u00e9es, avec une qualit\u00e9 am\u00e9lior\u00e9e et une meilleure qualification de vos bases, afin de les d\u00e9cliner dans votre strat\u00e9gie\u00a0<\/span><\/p>\n

Optimisation marketing<\/strong> : Cibler de potentiels clients<\/span><\/p>\n

Optimisation de l\u2019analyse des r\u00e9ponses \u00e0 vos campagnes plus en d\u00e9tail, en d\u00e9terminant les facteurs cl\u00e9 de succ\u00e8s, afin de les transposer dans vos futures campagnes<\/span><\/p>\n

Optimisation du profiling<\/strong>, en comprenant qui sont vos clients, leur comportement d\u2019achat.<\/span><\/p>\n

Cela vous permettra de d\u00e9terminer les caract\u00e9ristiques de votre c\u0153ur de cible et trouver les clones de vos clients.<\/span><\/p>\n

P\u00e9rim\u00e8tre d\u2019intervention<\/strong><\/span><\/p>\n

France<\/span><\/p>\n

Plus de 20 pays en Europe<\/span><\/p>\n

Mise en oeuvre<\/strong><\/span><\/p>\n

Prestation de service en mode \u00ab Service bureau \u00bb \/ One shot<\/a><\/p>\n

Saas : automatisation des processus en mode batch<\/a><\/p>\n

Mode transactionnel \/ web service<\/a><\/p>\n

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\u00a0\u00a0<\/span><\/p>\n